11.4 Years of rich experience in BD managing South India, Sri Lanka and Maldives

Versatile, result-driven professional with 11 years of comprehensive experience developing new business and acquiring new markets, exceeding exceptional relationships with client, peers and senior leadership to provide sustainable business solutions. An effective communicator with superb people management abilities and interpersonal skills. Strong expertise in Online, Organized Retail & Distribution Management. Proven problem solving and analytical thinking skills, a fast-learning curve. A dedicated professional with the drive and skill-set to excel in fast-paced leadership role enhancing a company’s ability to capture profitable market.

Last Resume Update October 15, 2018
Address Bangalore, India
E-mail Locked
Phone Number Locked


Whirlpool of India Ltd
Business Development Manager - South India, Sri Lanka, Maldives
May 2012 - Current

• Managing Modern Trade accounts (LULU, Metro, Reliance, FRL …), Regional Retail (Viveks, QRS, Bismi….), Distribution (Sri Lanka, Maldives, Tamil Nadu, Karnataka, Kerala and AP, Telangana), Direct Dealers (HORECA, Retail).
• Channel representing - E commerce, Modern trade, Regional Retail, distributors, Direct Dealers, LFR, HORECA partners, culinary schools and bakery supplies.
• KRA - revenue generation, new business development, market sustainability, brand building, sales forecast, inventory management, product planning and customer delight.
• Handling and nurturing a team of 9 product advisors & brand representatives.
• Core team member for Product development and Planning for global C & B Category of products.
• Hands on experience and knowledge of Value Chain commercials, Long Range Planning, Sales Operations management, pricing Strategy, Product Life cycle and Product marketing.


• Star Award for Best performance in APAC region (2016, 2017)
• Posted Growth of 89% GOLY (2016/17), as on date 13% GOLY (2017/18), Targeting 36% GOLY (2017/18)
• Instating KA in Sri Lankan Market for Distribution and Direct dealer.
• Established distribution in Maldives and South India, GM of 36% GOLY, Targeting 100% GOLY (2017/18)

Asian Paints Ltd
Sr. Sales Officer
Dec 2008 - Apr 2012

• Driving Project-Sales function - Key accounts and East Bangalore Projects.
• Ensuring effective hiring, orientation, development and retention of field sales team.
• Proactively indentified changes in market demand and modifying sales strategies for expansion of market share and achievement of revenue targets bring up USP of all products to achieve higher revenue realisation.
• Handling dealers and project sites with required rebates and schemes, Technical services for right product selection, commercial discipline and after sales services.
• Successfully delivered on responsibility of credit balance, inventory & stock, rebates, schemes, market communication and complaint handling for dealers and Key accounts.
• Administering Techno commercial operations involving generation and analysis of enquiry, offer submission, technical and commercial negotiation, erection and post order monitoring, converting the quotations to purchase orders.
• Providing technical support and delivering trainings to project teams and contractors


• GOLY 19% (2011/12)
• 8 New Builder portfolios added growing business and achieving more than Targeted.
• Delivering by smart ways selling having a consultative approach rather than sales management.

Reliance Capital
Centre Manager
Aug 2007 - Nov 2008

• Managing various financial products for the branch including Insurance, capital market, MF, Bonds and Trading solutions.
• Developed 3 franchises while supporting them in daily trading quotes and trading targets.
• Handling a team of 5 executives for deliveries on Insurance, MF, Trading accounts and support function for franchises.


• Set-up a new branch in Bellary – Karnataka.
• Recruited a fresh team, implemented company policies and strategies from ground zero.
• Awarded as Best Manager in Karnataka state for Reliance Money to generate the highest revenue.
• Ranking 6th Best Branch Manager for India.


Visveswaraya Technological University
MBA - International Business Management
Jul 2005 - Jul 2007

Full time

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